QuickEats is a design project focused on creating a modern and engaging visual experience for a fast-food platform. The main objective is to develop a strong visual identity that resonates with a young, dynamic, and digitally savvy audience, facilitating a fast, intuitive, and enjoyable experience. In this project, we had to create a logo for QuickEats that represented their name. My idea was to create something original and simple, so I incorporated a bit of fire, and the logo is literally a chef's hat to evoke the idea of food. And instead of putting a circle above the "I," I used a flame.
I also used colors like yellow and gray, which you can combine with other dark colors. I also included elements like mugs, a shirt, and a sign outside the logo to indicate that it's a fast-food restaurant.
